Michele Buckley

Profile summary
Michele Buckley (nee Pennell) is an accomplished senior executive with 17 years experience in marketing, product management, and consulting in leading global IT enterprises as well as 7 years of experience teaching with accredited universities.

She has held roles as a Global Product Manager for Lotus software in the USA as well as Marketing Director for Lotus Software, Group Marketing Manager for IBM Software and Regional Marketing Manager for IBM Australia and New Zealand.

In the commercial world she has a track record of shaping strategic business direction and implementing marketing strategies which increase market share and revenue in highly competitive environments. Having worked, lectured, and managed staff in numerous countries, Michele provides an excellent international cross-cultural perspective.

She also brings practical experience about people management, leadership and marketing across all facets of a successful go-to-market strategy including branding, marketing communications, public relations, lead generation and channel strategy development. In addition she can speak from personal experience about steering technical product development teams plus delivering and launching major software products internationally.

Through her involvement in hundreds of marketing events and campaigns, Michele has presented all over the world to live and broadcast audiences as large as 5,000 people and has shared the stage with many including Astronaut Jim Lovell (Commander of Apollo 13), Gene Krantz (NASA Flight Director of Apollo 13), and Ji Wallace, 2000 Olympic Silver medalist for Men’s Gymnastics (Trampoline).

Qualifications
An Associate Fellow and Certified Practising Marketer with the Australian Marketing Institute, Michele graduated from the AGSM MBA program herself with a MBA (Executive) in 2003 and has served as a mentor in the AGSM Executive Year mentorship program. She also holds a Bachelor of Arts degree (Cum Laude) from Tufts University in English and Sociology.